Zoratto Enterprises
Customer Profile
Zoratto Enterprises is an Australian importer and wholesaler of quality kitchenware, supplying department stores and retail chains with everything from designer baking dishes to cooking gadgets, many of which are sourced from Italy.
Situation
Zoratto needed to streamline their day-to-day operations with a system that allowed their field sales staff to take and confirm orders on the spot with customers. Zoratto also makes extensive use of trade fairs to promote their products, and they wanted to be able to take 'live' orders from customers at such events.
Solution
By implementing the Spectrax™ solution, Zoratto is now able to maximize their business while out in the field and at trade fairs. Client Connect Pocket (CCPocket™) mobile device client software on Pocket PCs gives Zoratto representatives the freedom to process orders on the spot. They can also use their General Packet Radio Services (GPRS) network to stay in-synch with Zoratto's Client Connect Pro (CCPro™) database connection software back at the office. In addition, the technology allows representatives to take advantage of wireless networks, which are now standard at many convention centers for trade fairs.
Benefits
With the Spectrax solution, Zoratto representatives can use CCPocket to instantly check stock levels, ensuring that products of interest to potential customers are available for immediate dispatch. They can then process orders and arrange for customers to be sent confirmation via e-mail. The details are in the CCPro system back at the office and, because CCPro stays synchronized with CCPocket out in the field, they can be reviewed at anytime.